Tag Heuer auction prices
Jewellery, watches and silver by Tag Heuer: we have recorded 132 auction sales with a price of 45 models, and 36 lots are at auction now. Every model has its own page with each sale.
TAG Heuer is a Swiss watchmaker that began as Heuer in Saint-Imier in 1860 and took its present name when the TAG group bought the company in 1985. It is known for sports chronographs and its long link with motor racing, through the Carrera, the Monaco and the Autavia, and sells the Aquaracer diving watches and the Formula 1 range in large numbers. The company has been part of the LVMH group since 1999 and has its head office in La Chaux-de-Fonds. Founded 1860. La Chaux-de-Fonds, Switzerland. Part of LVMH.
Models 45
| Model | Sales with a price | Middle half | Found a buyer | At auction now | Last sale |
|---|---|---|---|---|---|
| Tag Heuer Carrera | 28 | EUR 600 to 1.500 | 53% | 11 | 2026-11-04 |
| Tag Heuer FORMULA 1 | 25 | EUR 400 to 1.000 | – | 5 | 2026-10-31 |
| Tag Heuer Aquaracer | 16 | EUR 400 to 800 | 44% | 4 | 2026-11-02 |
| Tag Heuer Link | 6 | under ten sales | – | 3 | 2026-11-06 |
| Tag Heuer Alter Ego | 5 | under ten sales | – | 0 | 2026-09-29 |
| Tag Heuer Aquaracer 300M | 5 | under ten sales | – | 0 | 2026-06-02 |
| Tag Heuer Kirium | 4 | under ten sales | – | 0 | 2026-09-05 |
| Tag Heuer 1000 Professional | 3 | under ten sales | – | 0 | 2026-08-13 |
| Tag Heuer Formula 1 Chronograph | 2 | under ten sales | 2% | 7 | 2026-11-04 |
| Tag Heuer Professional 200 | 2 | under ten sales | – | 1 | 2026-06-09 |
| Tag Heuer 1500 Professional | 2 | under ten sales | – | 0 | 2026-02-28 |
| Tag Heuer 3000 | 2 | under ten sales | – | 0 | 2026-04-29 |
| Tag Heuer F1 | 2 | under ten sales | – | 0 | 2025-10-05 |
| Tag Heuer Formula 1 Professional | 2 | under ten sales | – | 0 | 2026-10-22 |
| Tag Heuer Formula 1 Solargraph | 1 | under ten sales | – | 1 | 2026-10-31 |
| Tag Heuer 200 | 1 | under ten sales | – | 0 | 2026-06-06 |
| Tag Heuer 200M | 1 | under ten sales | – | 0 | 2024-05-08 |
| Tag Heuer 23/03/2025 | 1 | under ten sales | – | 0 | 2025-03-22 |
| Tag Heuer 6000 | 1 | under ten sales | – | 0 | 2026-05-02 |
| Tag Heuer 980.0043 | 1 | under ten sales | – | 0 | 2026-10-24 |
| Tag Heuer 980.013N | 1 | under ten sales | – | 0 | 2026-09-19 |
| Tag Heuer Aquagraph 500M | 1 | under ten sales | – | 0 | 2026-11-01 |
| Tag Heuer CAC 1311 FC 6220 | 1 | under ten sales | – | 0 | 2024-03-19 |
| Tag Heuer CAF7111 | 1 | under ten sales | – | 0 | 2024-10-07 |
| Tag Heuer Calibre 1 Ref. WV3010 | 1 | under ten sales | – | 0 | 2023-03-07 |
| Tag Heuer CG 2110-RD | 1 | under ten sales | – | 0 | 2026-10-24 |
| Tag Heuer CG1116 | 1 | under ten sales | – | 0 | 2026-10-20 |
| Tag Heuer CH1150 | 1 | under ten sales | – | 0 | none yet |
| Tag Heuer CJ1111 | 1 | under ten sales | – | 0 | 2022-09-10 |
| Tag Heuer CN 2112 | 1 | under ten sales | – | 0 | 2026-05-08 |
| Tag Heuer CN-2110-0 | 1 | under ten sales | – | 0 | 2024-03-19 |
| Tag Heuer CS111C-1 | 1 | under ten sales | – | 0 | 2025-04-02 |
| Tag Heuer CX2110 | 1 | under ten sales | – | 0 | 2025-04-02 |
| Tag Heuer Formula One CAH1110 | 1 | under ten sales | – | 0 | 2022-03-19 |
| Tag Heuer Kirium F1 | 1 | under ten sales | – | 0 | 2025-11-01 |
| Tag Heuer Link Calibre 5 | 1 | under ten sales | – | 0 | 2025-05-12 |
| Tag Heuer Professional 925.2066 | 1 | under ten sales | – | 0 | 2025-10-22 |
| Tag Heuer PROFESSONAL 200M | 1 | under ten sales | – | 0 | 2022-08-13 |
| Tag Heuer WAR1114.FC6391 | 1 | under ten sales | – | 0 | 2026-10-21 |
| Tag Heuer WG 112-KO | 1 | under ten sales | – | 0 | 2018-11-10 |
| Tag Heuer WK1312 | 1 | under ten sales | – | 0 | 2022-12-11 |
| Tag Heuer WW2110 | 1 | under ten sales | – | 0 | 2026-05-13 |
| Tag Heuer Formula 1 Date | 0 | none yet | – | 2 | none yet |
| Tag Heuer Aquaracer Professional 300 Date | 0 | none yet | – | 1 | none yet |
| Tag Heuer Aquaracer Professional 300 GMT | 0 | none yet | – | 1 | none yet |
Newest Tag Heuer sales
| Sold | Model | Built | Hours or km | Auction house | Place | Photos | Hammer price |
|---|---|---|---|---|---|---|---|
| 2026-11-06 Bracelet-montre d'homme en acier, boîter rond à lunette gravée de chif… |
Link | unknown | unknown | Auction house | FR | 5 | locked |
| 2026-11-04 TAG HEUER Carrera : Montre Acier, 41 mm, Chronométre, fond gris, date … |
Carrera | unknown | unknown | Auction house | FR | 1 | locked |
| 2026-11-04 TAG Heuer Formula 1 Chronograph 44 | Blue Dial | Unworn | 2026 |
Formula 1 Chronograph | 2026 | unknown | Auction house | NL | 1 | locked |
| 2026-11-02 Tag Heuer. Aquaracer Calibre S, herreur af stål. |
Aquaracer | unknown | unknown | Auction house | DK | 1 | locked |
| 2026-11-01 TAG HEUER. Aquagraph 500M, CN211A, 43 mm, rostfritt stål, ca 00-tal. |
Aquagraph 500M | unknown | unknown | auctionet.com | SE | 12 | SEK 7.564 FREE |
| 2026-10-31 RELOJ TAG HEUER EN ACERO INOXIDABLE FORMULA 1 REF. WAZ1110 |
FORMULA 1 | unknown | unknown | Auction house | MX | 2 | locked |
| 2026-10-31 TAG HEUER, Formula 1 Solargraph |
Formula 1 Solargraph | unknown | unknown | kaplans.se | Klubbas i Stockholm, SE | 1 | SEK 9.600 FREE |
| 2026-10-31 TAG HEUER, Carrera |
Carrera | unknown | unknown | Auction house | SE | 1 | locked |
| 2026-10-25 TAG HEUER Formula 1 Réf. CAZ1014.FC8196 Chronographe pour homme. Acier… |
FORMULA 1 | unknown | unknown | Auction house | DE | 1 | locked |
| 2026-10-24 TAG HEUER / HEUER réf. 980.0043 |
980.0043 | unknown | unknown | interencheres.com | Paris, FR | 7 | EUR 400 FREE |
| 2026-10-24 TAG HEUER Link Chronometer réf. |
Link | unknown | unknown | Auction house | FR | 4 | locked |
| 2026-10-24 TAG HEUER. Montre bracelet d'homme réf. |
CG 2110-RD | unknown | unknown | interencheres.com | Coulommiers, FR | 10 | EUR 420 FREE |
| 2026-10-22 TAG HEUER |
Formula 1 Professional | unknown | unknown | Auction house | FR | 3 | locked |
| 2026-10-21 TAG HEUER RÉF. WAR1114.FC6391. MODÈLE CARRERA 2024. BOÎTIER EN ACIER D… |
WAR1114.FC6391 | unknown | unknown | drouot.com | 28001 Madrid, ES | 1 | EUR 2.000 FREE |
| 2026-10-20 TAG HEUER |
CG1116 | unknown | unknown | interencheres.com | Nice, FR | 1 | EUR 210 FREE |
| 2026-10-07 TAG HEUER AQUARACER GENTS WRISTWATCH |
Aquaracer | unknown | unknown | Auction house | IE | 1 | locked |
| 2026-10-06 Tag Heuer |
FORMULA 1 | 1990 | unknown | Auction house | FR | 1 | locked |
| 2026-10-03 TAG HEUER, Carrera |
Carrera | unknown | unknown | Auction house | SE | 1 | locked |
| 2026-10-03 TAG HEUER, Formula 1 |
FORMULA 1 | 2020 | unknown | Auction house | SE | 1 | locked |
| 2026-10-03 TAG HEUER, Carrera |
Carrera | 2006 | unknown | Auction house | SE | 1 | locked |
| 2026-09-29 A lady's Tag Heuer Alter Ego steel cased |
Alter Ego | unknown | unknown | Auction house | GB | 1 | locked |
| 2026-09-27 TAG HEUER, SWITZERLAND, REF. CV2013.BA0794, CARRERA 1860, STAINLESS ST… |
Carrera | 2014 | unknown | Auction house | CH | 1 | locked |
| 2026-09-26 RELOJ TAG HEUER FORMULA 1 EN ACERO Y CHAPA REF. WAZ1120 |
FORMULA 1 | unknown | unknown | Auction house | MX | 2 | locked |
| 2026-09-26 RELOJ TAG HEUER CARRERA EN ACERO INOXIDABLE REF. WBN2112 |
Carrera | unknown | unknown | Auction house | MX | 2 | locked |
| 2026-09-19 TAG HEUER Professional réf. 980.013N |
980.013N | unknown | unknown | alexandrelandre.com | Alexandre Landre Paris , 53, rue de Bourgogne 75007 Paris, FR | 6 | EUR 611 FREE |
Tag Heuer in other categories
Questions about Tag Heuer at auction
What do used Tag Heuer jewellery, watches and silver sell for at auction?
Across 132 auction sales with a price that we recorded, the middle half fetched EUR 300 to EUR 1.000, with a median of about EUR 500. These are rounded hammer prices in euros, before the buyer's premium and VAT; each model below has its own page with every sale.
How often do Tag Heuer jewellery, watches and silver find a buyer at auction?
On the auction sites that publish the lots that failed to sell, 33% of 209 lots offered found a buyer. Withdrawn lots are not counted.
Hammer prices are what the auction house recorded when the lot closed. How prices are recorded.